Founded in 2015 by Charles Dolisy and Renaud de Lacotte, Plezi develops and distributes a marketing automation software.
A story with many new chapters
Our motivation came from looking at existing automation solutions that were automatic in name only and required a lot of resources. In short, we wanted to generate more leads, to qualify them better and support our growth in a simple way.
Plezi now works with hundreds of businesses to automatically target millions of customers and drive them through the sales process with ease.
A marketer must spend time understanding his prospects and provide them with appropriate content. You can’t predict a prospect’s behaviour in a workflow as each of them has their own needs and is at a different stage of the buying process.
With Plezi, a marketer puts their content at the centre of their strategy and our algorithms create the best workflow for each one of your leads.
When we launched, and as a new business, we knew we had to give businesses confidence that our company, and our platform, was here for the long haul. We had to ensure people knew we were going to be around for them!
Our first fundraising campaign in 2016 created a solid and motivated team with the second campaign in 2019 allowed Plezi to grow even further. We go from strength to strenght.