Lead Generation

Lead Generation

Lead Management: Definition and Best Practices for B2B Marketers

Lead management: what is it and how can it be implemented effectively by B2B marketers? Discover our 4 tips!

Adeline Lemercier3 November 2022

Lead Generation

A guide to retargeting using paid ads

Find out everything you need to know about retargeting using paid ads, from creating campaigns to converting new leads.

Henri Groues5 October 2022

Lead Generation

Lead analytics: 7 ways to analyse the quality of B2B leads

Lead analytics: do you know how to analyze your leads sent to sales teams? Discover our advice and our feedback!

Henri Groues15 September 2022

Lead Generation

10 great ways to find new B2B clients

If you want to know how to find new B2B clients, you're in the right place. Here are 10 ways to do it efficiently!

Henri Groues8 September 2022

Lead Generation

How to create a free sign-up form for your website

Having a newsletter is good. But you still need subscribers to read it. For that you will need a subscription form!

Henri Groues15 July 2022

Lead Generation

How to create a free contact form for your website

Discover 6 steps to create an effective contact form for free, as well as two templates to inspire you! Use without moderation

Henri Groues10 June 2022

Lead Generation

11 ways to generate B2B leads with examples

Want to generate more B2B leads on your website ? Discover our 11 techniques with examples to achieve this !

Adeline Lemercier18 May 2022

Lead Generation

Customer Acquisition Cost: How to Calculate & Reduce it

The cost of customer acquisition is exploding for most companies. Discover all our tips to calculate and reduce it!

Adeline Lemercier19 April 2022

header for Our guide for a marketer with no content

Inbound Marketing Lead Generation

Our guide for a marketer with no content: how to generate and nurture leads?

Without content, it's impossible to find and nurture leads? Not true! In this article, we will show you how easy it is to create an inbound marketing strategy with very…

Adeline Lemercier24 February 2022

Inbound Marketing Lead Generation

Digital first: 10 ways to make your website convert

Your website is the most valuable digital asset you have. You can use it better to attract and convert visitors, build trust in your brand, understand who your future customers…

Adeline Lemercier8 December 2021

Analytics Lead Generation

The 10 best form builder tools for B2B

Creating forms online in order to start a digital relationship with your visitors is vital to any marketer who wishes to capture their visitors and start to convert. Plezi gives…

Charles Dolisy23 November 2021

Lead Generation

How to create a perfect B2B landing page

Your landing page is a key moment within the buying journey. And it is an excellent way to convert visitors into leads. Here we give you advice and tips on…

Benoît Collet21 October 2021

Content strategy Lead Generation

How to choose the best content for each stage of the marketing funnel

The marketing funnel lies at the heart of any good B2B inbound marketing strategy. If you have created content for each stage of the buyer's journey, it lets you send…

Adeline Lemercier8 September 2021

Quelle différence entre lead et prospect ?

Lead Generation

Lead Vs Prospect: What are the differences? How to treat them?

Many people are unsure about the difference between a lead and a prospect and often, you can hear the same word being interchanged to refer to the same thing. But…

Adeline Lemercier20 July 2021

Lead Generation

Webinars: how to generate leads with replays

Congratulations, your webinar was a huge success! A big number of prospects registered to watch it and now you have a good list of new leads to contact. If that…

Adeline Lemercier23 June 2021

Inbound Marketing Lead Generation

20 marketing tips for small businesses in 2021

All B2B companies want to be able to have a strong presence online and to generate leads from their website. In this article, we give our top 20 tips on…

Charles Dolisy4 June 2021

Content strategy Lead Generation

How to promote a webinar and use it to generate B2B leads

When it comes to boosting webinar registration rates, there's no question that promotion makes all the difference for you to generate new B2B leads. Find our handy checklist to ensure…

Adeline Lemercier8 April 2021

5 ways to optimize your website for lead generation

Lead Generation News Plezi

5 ways to optimize your B2B website for lead generation

Your website is often the first point of contact that potential customers will have with your business. For that reason alone, it’s probably the single most important tool in your…

Adeline Lemercier22 March 2021

Inbound Marketing Lead Generation

Lead Scoring: How to make sure you can identify leads that are ready-to-buy

Some leads are better than others. Learn how you can identify leads that are ready-to-buy from your inbound prospects. Our article gives you an insight on how to start lead…

Charles Dolisy10 February 2021

Inbound Marketing Lead Generation

Webinars: how to create landing pages that convert

Since the very first lockdown, it seems that webinars have become ubiquitous for B2B companies. To give value to your webinar and also to increase conversion, nothing is more important…

Adeline Lemercier21 January 2021

Lead Management: Definition and Best Practices for B2B Marketers

A guide to retargeting using paid ads

Lead analytics: 7 ways to analyse the quality of B2B leads

10 great ways to find new B2B clients

How to create a free sign-up form for your website

How to create a free contact form for your website

11 ways to generate B2B leads with examples

Customer Acquisition Cost: How to Calculate & Reduce it

Our guide for a marketer with no content: how to generate and nurture leads?

Digital first: 10 ways to make your website convert

The 10 best form builder tools for B2B

How to create a perfect B2B landing page

How to choose the best content for each stage of the marketing funnel

Lead Vs Prospect: What are the differences? How to treat them?

Webinars: how to generate leads with replays

20 marketing tips for small businesses in 2021

How to promote a webinar and use it to generate B2B leads

5 ways to optimize your B2B website for lead generation

Lead Scoring: How to make sure you can identify leads that are ready-to-buy

Webinars: how to create landing pages that convert

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